The Gong Gong Man

Villagers would always set up a table for the gong gong, often breaking out their finest linen.

Villagers would always set up a table for the gong gong, often breaking out their finest linen.

10/7/12

1 note

gong gong  battery  burro  brand  village  ghana  africa  whit alexander  max alexander  bright lights no city  book 
Source: gonggongman
Whit signing up a new customer.

Whit signing up a new customer.

10/6/12
whit alexander  max alexander  customer  burro  brand  battery  ghana  africa 
Source: gonggongman
Sometimes the Burro posters didn’t lend themselves well to wall adhesion.

Sometimes the Burro posters didn’t lend themselves well to wall adhesion.

10/5/12
burro brand  poster  advertising  marketing  batteries  battery  ghana  africa 
Source: gonggongman
BYU grad student Justin King helps a village woman answer questions about battery usage and preferences. The information would be used to help Burro craft marketing messages.

BYU grad student Justin King helps a village woman answer questions about battery usage and preferences. The information would be used to help Burro craft marketing messages.

10/4/12
battery  battiers  burro  marketing  brand  business  africa  ghana 
Source: gonggongman
Carrying batteries the African way, an essential part of Burro training.

Carrying batteries the African way, an essential part of Burro training.

10/3/12

1 note

burro  brand  batteries  carrying  head  basket 
Trade show queen: The bed of the Tata made a good stage for gong gongs.

Trade show queen: The bed of the Tata made a good stage for gong gongs.

10/2/12

1 note

gong gong  africa  intern  ghana 
Aargh, matey: Super Gluing my eye shut was an eye-opener when it came to the Ghana Health Service, which works surprisingly well.

Aargh, matey: Super Gluing my eye shut was an eye-opener when it came to the Ghana Health Service, which works surprisingly well.

10/1/12
ghana health service  max alexander  bright lights no city  book 
The BYU interns used visual aids to help survey customers about battery preferences.

The BYU interns used visual aids to help survey customers about battery preferences.

09/30/12
burro brand  battery  business  interns  africa  ghana 
No reservations: Intern Andrew Stewart tucks into a Ghanaian snail.

No reservations: Intern Andrew Stewart tucks into a Ghanaian snail.

09/29/12

1 note

intern  ghana  africa  food  snail 
Source: gonggongman
Ghetto blaster: Radio users were some of Burro’s best customers.

Ghetto blaster: Radio users were some of Burro’s best customers.

09/28/12

1 note

burro  brand  business  ghana  africa  radio 
Source: gonggongman

Accent theme by Handsome Code

Photos and videos from the journey behind the new book by Max Alexander, "Bright Lights, No City."

twitter.com/1maxalexander

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